We’ve all grown accustomed to disclaimers at the bottom or the end of advertisements. We know that, most of the time, there has to be a catch. But, even if there isn’t a catch, most people don’t have the will to face a mega-corporation to get what they are due. John Leonard isn’t most people, though.
In the mid-1990s, Pepsi ran the promotional campaign ‘Pepsi Stuff.’ The campaign concept was simple, drink Pepsi and earn points to purchase special edition gear. However, the ad showcased a student buying a Harrier Jet and lacked any disclaimer. Leonard knew he had them. Enlisting the help of friends and family, Leonard began amassing Pepsi points. His story brought him face-to-face with Pepsico’s legal team. He nearly walked away victorious, but an unfortunate stroke of luck changed everything. Even still, it’s incredible that John Leonard almost squeezed a fighter jet out of a soda brand.
Things I Learned Last Night is an educational comedy podcast where best friends Jaron Myers and Tim Stone talk about random topics and have fun all along the way. If you like learning and laughing a lot while you do, you’ll love TILLN. Watch or listen to this episode right now!
Sources
Leonard V. Pepsico, Inc. – Wikipedia
Related Episodes
Tell Us What You Think of This Content!
Don’t forget to share it with your friends!